Advocacy and Civic Engagement

What Can You Learn

Nonprofits provide an important vehicle individuals and organizations to work together to improve their communities. Advocacy and civic engagement are an important part of this partnership. More than politics and grassroots organizing, advocacy and civic engagement are essential elements of a nonprofit’s responsibility to represent the interest of the people that they serve. To create a legal and political landscape that supports your mission, you must have the know-how and strategy to make your voice heard.

Your Part

This course is highly interactive and relies on the experiences of each participant. Therefore, it's important you are prepared to contribute to the program. Please be ready to:

  • Bring all required materials to each session. If your organization doesn’t have any of the required materials, the facilitator will provide you with samples to use.
  • Complete the follow up activities after each session and bring questions and concerns to the next session.
  • Complete the Badge Requirements by the deadline.


Subject Matter Expert: Sean Crossland

Sean Crossland serves as the Director of Thayne Center for Student Life, Leadership & Community Engagement at Salt Lake Community College. He obtained his BA in Psychology from Iowa Wesleyan College, his MA in Community Leadership from Westminster College, and completed the Leadership, Organizing, and Action Program from the Harvard Kennedy Executive School. Sean recently earned his PhD in Educational Leadership and Policy from the University of Utah and along with the Higher Education Teaching Specialization, Undergraduate Research Mentor certificate, and the Community College Teaching certificate. Sean has been teaching undergraduate and graduate community engaged learning at a community college, a research-intensive flagship university, and a private liberal arts college for over 7 years. Prior to working in higher education, Sean was a counselor in a wilderness therapy program for adjudicated youth, managed a day service for people with disabilities, and worked in a group-home treatment setting.

  • Course Dates:

    The Credential in Advocacy and Civic Engagement includes two classroom sessions, a consultation with the expert trainer, and ongoing coaching and support for four months following your consult. We offer each of the nine Credential courses once per calendar year in Salt Lake City. (On occasion, we also bring the Credential to areas outside of the Wasatch Front.)

    You can find the schedule (and venue) for the Credential Program and for all our other training on the UNA Calendar. Please email Jill Bennett for more information about this—or any other item on the calendar.

    Training Session 1: November 11, 2020 9:00 am-3:00 pm
    Training Session 2: November 12, 2020 9:00 am-3:00 pm
    Consultations: Wednesday December 12, 2020 (You'll sign up for a 45-minute consultation with the Subject Matter Expert.)

  • Cost:

    UNA Members: $150 for the first person/$30 for each additional participant
    Non-Members: $300 for the first person/$60 for each additional participant

  • Location:

    On line as a webinar or in person classes. Please consult the UNA Calendar for details. PLEASE NOTE: Your health, the health of your family, and the health of your mission are important. To protect you and the contributions you make to our community, all UNA training and events will be online until it safe for us to gather together.